As of yesterday, 417 Infiniti Nissan has become the top-selling 2013 Infiniti JX35 dealer in the Ottawa-Gatineau area. We have 14+ pre-sales and pre-orders, and that’s a stellar number for a dealership like ours – none of our competitors have even come close. The difference is that 417 Infiniti Nissan knows the product inside and out; we care about our JX35s and our Infiniti JX customers, and we are 100% committed to your next Infiniti purchase in a way that few others are. When we demo a vehicle for you, we know it’s nooks and crannies, we’ve test driven our products, we’re up-to-speed on what we’re selling.
In short, we can save you time.
Cars and SUVs are getting more and more complex as time goes on. With advances in safety technology, entertainment and usability technology like Bluetooth and hands-free, navigation, seat positioning, storage compartments, sensors, warnings, lights, alerts… it can be overwhelming for the customer. I know when I buy anything over $500, I research it to the point of absurdity, I know the product I’m considering both inside and out, it’s competitors, it’s selling points, it’s shortcomings, it’s compromises…
…and doing that research is exhausting, all in the name of due diligence, of trying to make sure you buy the ‘right’ one. You’re certainly spending enough money, the last thing you want is a dud product, or an overpriced, overmarketed facsimile of what the ‘right’ product happens to be.
Back in the day, that was the purpose of automotive salespeople. To demo the vehicle. Before the internet, before the mass sharing of information, you tended to go TRY the car before you BUY the car. Now, you can read 20+ reviews of the vehicle, know what to look for, what to consider and weigh, all before you even sit down behind the wheel. I know when I was in the market, shopping for my sedan, I did that, the whole process. It took me six months to buy a car.
And when I finally slid into my brand new 2012 Infiniti G37x, I didn’t notice the acceleration and the skidpad cornering, and the big trunkspace, and the great brakes, and all the stuff that the reviews talked about and sold me on. I noticed the cup-holder, and it’s neat design, with the variable sizing for various drinks, and the slick, soft-touch cover that clicks over when the cupholder is not needed to keep dust out. I noticed the gauges, and how easy it was to adjust the seating position to this perfect sweet spot. I noticed the reflection of the smooth curves in the hood through the windshield.
I noticed the stuff that made that car, MY car.
My point is that at 417 Infiniti, we notice these things, and we’d like to help you notice the things about the 2013 Infiniti JX35 (a car LOADED with ‘things’) that will make that JX35, YOUR JX35. We’re the #1 2013 Infiniti JX dealer in Ottawa for a reason – because when you stop by to test drive the new 2013 Infiniti JX35, we can and we will show you a dozen things you’ll love about the JX.
We’ll show you what you won’t read in a review – we’ll show you what real people take away from the JX, how it’s really going to change how you make use of your family vehicle. We’re still taking pre-orders, and as the #1 Infiniti JX dealer in Ottawa, ON, we’re best positioned to help you get the 2013 Infiniti JX35 you want for your family, in the colour and with the package that you want.
Whew.
Now, that said, I told you that to tell you this – Nissan has really stepped up their product offering with the new 2013 Nissan Altima. This is a gorgeous, gorgeous vehicle, and I’ve had the pleasure of building out our microsite on the Altima over at 417nissan.com. We’re looking to be the #1 2013 Nissan Altima dealer in Ottawa, ON much the same way we’re top of the charts for the 2013 JX, and we’re off to a great start, both with our mini-site FULL of 2013 Altima info, as well as with pre-orders already in place.
What’s even better is that because this is such an important vehicle for Nissan Canada, EVERY pre-order customer of 417 Nissan for the new 2013 Nissan Altima will enjoy a FREE, no-charge, no-strings attached extended warranty, pushing the period of coverage for the standard warranty up to a full 48 months / 100,000km; just like the Infiniti warranty.
This sort of manufacturer support is RARELY seen with new product launches, and it’s excellent to see Nissan behind their new Altima in this way. We’re proud to offer this opportunity to our Ottawa, ON clientele, and you can click through over to the pre-order page here if you want to take a look. A screenshot of the page is listed below as well.
Big thanks to our Ottawa clientele that have made, to this point, our 2013 Infiniti JX35 launch such a runaway success, and we look forward to the community response on the new 2013 Nissan Altima.
It’s going to be an excellent 2012 for 417 Infiniti Nissan and the Altima / JX – thanks for your business and continued support, and definitely click over and check out the new Altima microsite!
